BY TRICIA BEHMARDI Mascara! Did you know that mascarais the most used makeup product? A poll taken by Mintel said…
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BY LORRAINE PERRETTA There’s no doubt that the buzz word on skincare experts’ lips in recent years has been collagen.…
Continue ReadingDazzle & Shine: The Limited-Edition Holiday Makeup Collection for 2021
BY TRICIA BEHMARDI As the holiday season approaches, we all want to reconnect with family and friends and celebrate. With…
Continue ReadingHow to Apply Face Primer: A Step-by-Step Guide
BY CARLI SCOLFORO If you haven’t already incorporated primer into your daily repertoire of makeup products, you might wonder if…
Continue ReadingPowder vs. Liquid Foundation: Which Should You Choose?
BY CARLI SCOLFORO Finding the right foundation is a bit like dating: sometimes it feels impossible to find the right…
Continue ReadingNew Year, New Skincare Ritual: Your 2022 Beauty Routine Checklist
BY EMMA ROBERTS Unbelievably, it’s that time of year again! New year, new you, new ads from weight loss companies,…
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BY SHAWN TOWNE One the most common questions I get from customers is “What color makeupshould I wear?” This can…
Continue ReadingYour Guide to PurePressed Base Mineral Foundation – Why Makeup & Skincare Lovers Are Obsessed
BY TRICIA BEHMARDI Do you know what happens every 60 seconds globally?? PurePressed Base Mineral Foundation finds a beautiful new…
Continue ReadingSay Goodbye to Dry: The Ultimate Guide to Glowing Winter Skin
BY ELLA Whether it’s chilly winter weather or chronic dryness, dealing with dry skin can leave you feeling down in…
Continue ReadingHow to Apply Eyeshadow (By the Numbers)
BY KATIE CALLIHAN Your browser does not support our video. Stunning eyes as easy as 1-2-3… We’ve all done it…
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