beautiful life emotions

BY KATIE CALLIHAN Think back to the first time you ever tried a foundation, powder, or concealer – was it…

BY SHAWN TOWNE Do you ever face the challenge of makeup related breakouts?  If you do, you’re not alone.  One…

BY SHAWN TOWNE Over many eras of makeup fashion, matte skin has gone in and out of vogue.  It’s definitely…

BY EMMA ROBERTS As a diehard Liquid Minerals lover, I was apprehensive and excited about HydroPure Tinted Serum. I hoped…

BY SHAWN TOWNE At jane iredale, our brand is known for transcending fashion trends and social media styles.  As The…

BY REBECCA BARROW My skin is not its best self in the winter. Between the weather, the heat, and the…

BY SHAWN TOWNE You may have noticed the Hyaluronic Acid sensation that’s been happening in the cosmetics industry.  Now, more…

BY ASHLEY PERSIP Valentine’s Day is just around the corner, a special time of year when we celebrate the love…

BY SHAWN TOWNE This is the coldest time of the year so many of us are experiencing typical winter skin…

BY JANE IREDALE Skin. Our largest organ, and if studies are to be believed, also one of the things we…